The Miami Herald
February 7, 2000
 
 
Spokesman: Elian won't appear in national ads

 MIAMI -- (AP) -- Elian Gonzalez won't become a poster boy for an Internet search
 site, his Miami relatives say.

 ``Elian is not going to be appearing in any ads,'' family spokesman Armando
 Gutierrez said Sunday. ``The family will not allow Elian to be used for anything
 and have turned down every offer that's been made.''

 Wieden & Kennedy, an advertising firm based in Portland, Ore., said in issues of
 Time magazine that go on sale today that it was making a pitch to the
 6-year-old's U.S. relatives about using the boy's image in a national spot for
 AltaVista, one of the oldest Internet search engines.

 Elian was rescued Thanksgiving Day after clinging to an inner tube for two days
 following a shipwreck that killed his mother. The first-grader has been living in
 Miami with his great-uncle. His U.S. relatives hope to keep him despite an
 immigration order to send him back.

 In a letter to Attorney General Janet Reno last week, Elian's father, who wants his
 son returned to him in Cuba, said he was concerned about the ``present
 condition'' of his son.

 Juan Miguel Gonzalez wrote: ``The boy has been forced to pose for TV cameras
 day and night with people he does not know and who are unscrupulously
 manipulating him.''

                     Copyright 2000 Miami Herald